Through a partnership with 1% For The Planet, one percent of sales of EcoSmart products will be donated to nonprofits dedicated to protecting the planet. Keep cool and help the planet! The Eco Fitness Towel is 100% recycled PET, meaning it is made from recycled plastics such as water bottles. The towel is 12" X 31.5", perfectly sized for any activity! Can be worn as a face mask or bandana.