The most versatile cushion you'll ever own! The Game Day Heatable Seat Cushion stays warm up to 6 hours and is perfect for sporting events, arenas, tailgating, fishing or camping. It can also be used as a heated car seat or chilled for cool relief. Lightweight and durable, the Game Day Heatable Seat Cushion is easy to carry and features a Microcore® reusable pack that heats in the microwave.